In this age of all things digital and online, it is astounding to hear that around 60% of small to medium businesses do not as yet have a Website or Online Presence. Considering that the Internet has been generally accessible to consumers and business in South Africa since 2006, it defies logic that 21 years later more than half of small businesses do not have a least some sort of Internet presence.
There are a number of DIY sites and tools on the Web, allowing small business owners to try and create their own Websites or alternatively there are a plethora of businesses that have tried to offer tools or mechanisms to solve this problem but to date, none of these have been successful.
The 4Traders team, in conjunction with their Web Development partners, Wild Web, have invested a significant amount of time in coming up with a solution, that they believe will help solve this problem. The intention is not only to help an SME to secure a presence on the Web but also to ensure that Web Site and Online presence is world class and something that the business owner can be proud of and more importantly, help them secure more business.
The 4Traders portal and search engine will ultimately have tens of thousands of residents and homeowners in South Africa using this service to find reputable and reliable Service Providers or Suppliers.
Many of these companies will fall into the SME category and the entire interaction will be online. It is therefore only logical that if one business has a great looking Web Site and presence and the listing right next to it in the search results, either no Web Site or a very amateur looking site, people are far more likely to gravitate to the company that has a professional looking online presence, where there are reviews and the company has at least some kind of traceable presence.
The solution, has been to use the combined skills and expertise of both 4Traders and Wild Web, to create Template Based Web Site options. These will in simple terms allow a SME business to create a very affordable, world class online presence. All that will be required will be for an SME to provide some background and insight into their business, along with any relevant images of company logos and identity.
Within a few days, this business will be able to list their business with pride in an environment where people will be actively looking for their services, with the real prospect of securing significant business from the 4Traders portal. The initial launch will allow for SME’s to select either a 1 page or 3 page template site, which can be financed over 24 months. The 1 page site will cost R199 per month and the 3 Page interactive site, R299.00, with the option to upgrade and refresh the site after 24 months.
Examples of these sites can be found by clicking the following links.
1 Page Template Site www.sespainters.co.za @ R199 over 24 months
3 Page Template Site www.markleslie-smith.co.za @R299 over 24 months
For further enquiries, please email websites@4Traders.co.za

